One of my fields of expertise is luxury hospitality.
And a key concept in there is time, for instance the fact affluent people are also time-poor, which can have various consequences, from the demand of good travel advisors to the length of their stay, from wanting to pack more and varied experiences into a single holiday to the growth of bleisure trips.
So we can say luxury also means time. Which is maybe our most precious resource.
But if time is money, can money buy us more time to be happy? Continue reading →